2012 Student Cannes Lions

Hop into the WayBack machine: The year is 2012, I was a Finalists in the 2012 Cannes Future Lions competition not once but twice. Now, I’m not an “awards” person but these were fun so I like to keep them up for your viewing pleasure :)

KONZERTHAUS DORTMUND: Emerging Technology

I was given this assignment with the problem that young people do not consider classical music to be something that they would do in their free time. The main reason for this was that classical music was seen as a passive activity without enough emphasis on what really makes going to a live concert worthwhile: The Show.

Made possible by my team partner, Deepanjali Singh, and our instructor, Tobias Grimm at Jung von Matt.

RAY-BAN: Social Innovation

Ray-Ban frames have been the definition of vintage style for decades but most people don't know that what really makes Ray-Ban a quality product are the lenses. With the technology behind it, I wanted to show how Ray-Bans don't just make you look photo-ready cool but also help your world become picture perfect with every step you take.

Made possible by my team partner, Racheal Stirling, and our instructors Parker Sims and Guido Boehm at Ogilvy New York.

If you’ve made it this far, through my entire professional creative journey, I commend and thank you for your time - I hope you’ve enjoyed what you saw and if you did, please feel free to reach out to say Hi! or to discuss any potential projects!